NEPCON/EMT South China Reveals its Influence on the Region's Electronics Manufacturing Industry
NEPCON/EMT South China 2007 is widely acknowledged to have been a significant leap forward for Guangdong's electronic manufacturing industry, both representing and driving the enormous expansion of this sector. This year's event takes a particularly prestigious place in the long line of well-received shows that have shown consistent growth. Visitor numbers expanded remarkably, targeted visitors were clearly reached to the best extent ever, and rebooking numbers have been phenomenal. Always popular, the show this year exceeded expectations and actual visitor numbers rose by 21 percent, excluding revisits. 19,776 individual visitors, including 3,196 VIPs stepped through the doors and the event was webcast to still more industry professionals through "Real Time With¡." website. "The response this year has been truly amazing," says Josephine Lee, Vice President of the shows organizer, Reed Exhibitions Shanghai, "it is a wonderful testament to the key position that this show enjoys in the electronics manufacturing industry." Visitor quality is always a huge concern for exhibitors, so everyone has been delighted to learn the massive increase in quality visitors that was seen this year. The highly desirable, targeted visitors are usually pre-registered and this year the number of pre-registrations increased by 22 percent. Furthermore, a unique visitors' delegation was organized by 42 top companies and brought 2213 first-rate professionals to the event. Finally, NEPCON Diamond Club was rolled out. This initiative is designed to attract Presidents and General Managers and other power leaders to the show. In its first year an astounding 51 of these powerful leaders took up the invitation and visited the show. "It is the best show that I have visited in China Electronics industry!" said ZhuJian, Director of PBA manufactory department of Alcatel-Lucent, also Chairman of iNEMI China and Senior VP of SMTA China. Further expansion will no doubt be seen at the show next year, as more than 85% of floor space have already been booked. Exhibitors this year numbered 450 and included international industry leaders such as: American Tec, Assembleon, First Technology, Fuji, Juki, Omron, Panasonic, Samsung, Senju, Siemens, Universal and WKK. Exhibitor pavilions from Germany, the UK, Singapore and Korea flew into Shenzhen in order to benefit from the influence that the show wields in the current capital of the electronics-manufacturing world. All initial signs indicate that next year's event will be even bigger and better Moreover, with such a well-targeted event, exhibitors have also been quick to praise the effectiveness of both the show and the show's management. Erik van de Ven, Director of Asia Business Support and Marketing at Assembleon says, "NEPCON/EMT South China is a very good event and exhibiting at NEPCON is a very good experience. It is a very important event in our calendar as it is really a good opportunity to raise our brand awareness. We are extremely pleased with the marketing activities for the show's promotion." In particular, the vast range of expertise on offer at the conference ensured rewarding exchanges. A series of signal conferences and workshops, led by first-class technical experts and professionals from abroad, focused on theme of lead-free technology in particular and allowed visitors a unique opportunity to hear about the latest technological developments. New SMT Technical Training and Engineering Certification Courses proved a particular hit. NEPCON and EMT have long held an internationally excellent reputation, but the enormous success of this year's shows has confirmed their huge and growing influence in South China. Further information is available at www.NEPCONchina.com. NEPCON/EMT South China 2008 will be held from August 26th to 29th in the Shenzhen Conference and Exhibition Centre. About Reed Exhibitions About CCPIT Electronics & Information-Industry Sub-Council Lisa Moi |
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